Iain has over 17 years experience of working with data warehousing / analytics solutions and data-driven marketing platforms. His roles have involved delivering software sales support, solution consultancy and customer success to clients, partners and prospects. Much of Iain’s career was spent in the UK and Europe, working with technology vendors (Pitney Bowes, SDL) and marketing services providers (Experian).
His experience stretches from Financial Services and Retail Sectors to UK Gaming and Bookmakers such as The Gala Coral Group, The Tote and Betfred.
Iain’s roots lie in data analytics and predictive modeling and their application to drive marketing outcomes, although Iain often applies these skillsets to pursue his love of UK Jump Racing.